Bollegraaf Recycling Solutions is the international market leader in the field of recycling machines. With custom machines located at customers all over the world, solid after-sales and technical support is crucial. To make ordering spare parts easy, Basix developed a cross-device customer webshop.

Together with the sales team and the technical support department, we made a distinction between necessary functionalities and future wishes. This is how we came up with a viable approach for the first phase of the webshop, or MVP. Users can quickly find the right products thanks to a personalized product range based on customer-specific machines and order history. Thanks to the cross-device experience, a customer can take over his order on another device and continue the order from, for example, the shop floor and immediately complete it.